Case study - Buy-side

Buy-side M&A support to Locala’s finance team

Client: Locala - digital advertising
Counterpart: Finance department
Role: Target analysis and investment notes
Format: Recurring support
Since: 2026

Context

An external growth strategy, with no in-house M&A team

Locala, a digital advertising company, receives inbound opportunities and reviews acquisition targets as part of its external growth strategy. Its finance department needs structured analytical capacity, available on demand, without building a dedicated M&A team.

Engagement

What is produced

Analysis of targets and inbound opportunities: activities, business model, position in the value chain, strategic rationale
Valuation work and critical review of the financial information provided
Concise investment notes to prepare decisions - which remain in the client's hands
Long-term monitoring of the acquisition pipeline, at the pace of opportunities

Status

Support over the long term

Every inbound opportunity is analysed against the same framework, which makes opportunities comparable with one another and speeds up decisions.

What this case illustrates

The role of an outsourced M&A team alongside a finance department - the core of the Acquisition strategy service.

Who is it for?

Finance departments, business owners and funds reviewing acquisitions without an in-house M&A team, who want analyses to investment committee standards.

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